–For Which Of These Business Types Are There Limitations For Retargeting Or Targeting By Interests?– –Medicine and health services.– –Products or services that require licensing, e.g. financial services.– –Job search and employment services.–
–Does The CTR Of Ads In Ad Networks Affect CPC On Yandex Search?– –No, the CTR of ads in ad networks does not affect CPC on Yandex Search.– –Yes, the CTR of ads in ad networks does affect CPC on Yandex Search.– –It’s impossible to determine without testing.–
–Does Session Replay Record Passwords Entered By Site Visitors?– –Yes, it records all data the user enters on the site.– –If a page has password fields, Session Replay does not record any user actions on that page.– –No, Session Replay does not record data entered in password fields.–
–Choose The Correct Ending For The Statement: Yandex Only Considers An Impression Valid If…– –at least 50% of the banner ad appears in the active browser window for at least 2 seconds.– –at least 10% of the banner ad appears in the active browser window.– –the banner ad appears in the active browser window for … Read more
–Choose The Best Ending For This Sentence: When Changing Or Deleting A Goal, The Yandex.Metrica Tag …– –does not need to be updated, since the tag’s code did not change.– –must be updated on all the site’s pages, as the code has changed.– –must be updated on the page where goal is/was fulfilled.–
–Choose The Best Ending For This Sentence: A Yandex.Metrica Tag Must Be Installed On…– –on the site’s home page as well as the page where conversions take place.– –the site’s home page.– –the page where conversions will take place.– –all the site’s pages.–
–Can A Dynamic Ad Campaign And A Regular Ad Campaign Work At The Same Time?– –Yes, Dynamic ads complement campaigns with regular ads.– –No, the campaigns will compete with each other.– –Yes, but the campaigns should be separated for different types of host sites, e.g. one campaign for search, and the other for the Yandex … Read more
–A User Is Looking For Bus Tickets From Moscow To Riga. Which Keyword Correctly Takes The Direction Of The Trip Into Account?– –bus +from Moscow +to Riga– –bus !from Moscow !to Riga– –“bus Moscow Riga”– –bus [Moscow Riga]–
–At What Level In Yandex.Direct Can You Set Time Targeting?– –At the level of the campaign and individual ad.– –For each keyword in the campaign.– –Only for an individual ad.– –Only at the campaign level.–
–At The Campaign Level, A Negative Bid Adjustment Is Set For Women 45+ In Age, But A Positive Bid Adjustment Is Set For Them At The Ad Group Level. Which Bid Adjustment Will Apply?– –The positive bid adjustment will apply, since bid adjustments at the ad group level have priority over those at the campaign … Read more
–An Online Sports Nutrition Shop Wants To Find New Loyal Clients With The Same Purchasing Power As Their Current Clients. How Can They Do This?– –Buy a DMP segment of users interested in sport and fitness.– –Launch retargeting for users who visited the website over the past 30 days.– –Set up hyperlocal targeting for gyms … Read more